Author
Frederick Andersen
CEO
Frederick helps B2B SaaS companies design better software faster. He's a believer in good UX as a commercial strategy. Straightforward, practical, and always focused on results.
The design landscape is always evolving, and good visibility is key in this industry, especially for a growing studio like ours. At EDL, we know that effective marketing not only makes more people aware of our brand but also helps us grow and sparks fresh ideas.
In this highly competitive field, it’s essential to show the business value we create to the right people. Marketing helps us connect our creative work with what our clients need, building strong, lasting partnerships.
When it was time to expand our marketing team, we weren’t just looking for anyone. We wanted fresh eyes and sharp communicators. We shook up our usual recruitment tactics, and guess what? We struck gold with two amazing students who are all about innovation and creativity.
“Our team’s efforts deserve maximum visibility, and with Filippa and Dario on board, we’re in great hands to make sure that happens.” - Frederick Andersen, CEO at EDL
Choosing to bring these young, diverse minds on board was a no-brainer because we believe in their drive to shape the future of design. Giving these up-and-comers a shot at real-world challenges not only boosts their growth but also invigorates our team. It’s a win-win all around!
We’re super excited to welcome these new faces to our team and are looking forward to all the fresh ideas and energy they bring. We’re sure they will play a big part in shaping our studio’s future and making a mark on the design world.
