ARIS Robotics is a technology company specialising in AI and vision solutions for monitoring and sorting waste. They help their customers make informed decisions for a cleaner and more sustainable future.
They needed a strong brand identity, an engaging website, and a user-friendly web application interface to convey their dedication and cutting-edge solutions.
One of the key challenges was highlighting ARIS Robotics' exciting new AI technology and communicating their mission for a cleaner, more sustainable future credibly and engagingly.
We collaborated closely with the ARIS Robotics founders, running a workshop and doing exercises to define their brand values, vision, tone of voice, and target audience—ensuring alignment and clarity on their needs.
Building on their initial visual identity elements, we improved their branding to create a stronger, more mature identity.
The outcome was more than just a website and visual design. We delivered a brand system and a custom processing tool that empowers ARIS Robotics to create visuals, ensuring consistency and flexibility as the startup grows.
